Consumer Insights

Consumer Insights
53% of Grocery Shoppers Are More Loyal to Merchants Than Products
August 05, 2024

As consumers weigh a wide range of factors when deciding where to make purchases, PYMNTS Intelligence finds that grocery shoppers tend to be motivated by loyalty to merchants, whereas pharmacy customers tend to go wherever they can get their preferred products. Get the Full Story...

Consumer Insights
The ‘Cautious Consumer’ Emerges as Sentiment and Savings Take a Hit
August 02, 2024

It’s commonplace to refer to the U.S. consumer as the engine that drives the country’s economy. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily...

Consumer Insights
Consumers’ Mixed Economic Sentiments Hurt by Inflation, Lifted by Labor
July 30, 2024

As consumers look at their economic prospects, they are torn between factors pulling them in different directions, feeling relatively confident about the job market but remaining deeply concerned about rising prices. Get the Full Story Complete the form to unlock this article and enjoy unlimited...

Consumer Insights
Families May Travel More Often, but Spend Less Than Couples Without Kids
July 29, 2024

Married couples without children are leading the way in travel spending, data show, and as others pull back their purchasing in the category, these dual-income-no-kids consumers continue to shell out.  Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Consumer Insights
Single Parents’ Retail Spending Plunges 35% in One Month
July 23, 2024

Parents are spending less on retail purchases each month, as budget pressures demand cost-cutting measures. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Consumer Insights
How the Generations Navigate the Digital Economy: An 11 Country Perspective
July 23, 2024

In an era defined by rapid technological evolution, each generation brings its own distinct approach to digital engagement. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to...

Consumer Insights
How Different Households Spend: 3 Big Ideas From ‘The Last Transaction’ Report
July 22, 2024

The economic landscape has been particularly turbulent over the past year, and its effects on the behaviors of different kinds of households are becoming increasingly evident. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...

Consumer Insights
Gen Z Diners Trade Down to Reduce Restaurant Spend
July 17, 2024

After years of the youngest consumers shelling out for restaurant meals considerably more than the oldest, the balance has shifted. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

Consumer Insights
What Happens at Retail When You Cross a Gen Z With a Millennial?
July 05, 2024

As zillennials — the bridge generation born between 1991 and 1999 — grow into their prime spending years, their shopping habits are becoming increasingly influential in the retail landscape. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...