Consumer Insights

Consumer Insights
Gen Z Balances Savings Goals and Financial Stress
October 22, 2025

The financial pressures squeezing American households are hitting the youngest adults with particular force. As inflation, high rent and debt burdens continue to weigh on budgets, even disciplined savers are finding it difficult to build meaningful financial cushions — and Gen Z, despite its efforts...

Consumer Insights
Gen Z’s Spending Power Gives Issuers a Holiday Boost
October 20, 2025

Earnings season so far suggests that U.S. consumers still have a willingness and capacity to spend, even amid persistent economic uncertainty. Credit and debit cards remain the tools of choice to sustain that spending. Younger consumers are emerging as an increasingly important source of that...

Consumer Insights
Goldman Estimates Consumers Will Pay Half of Tariff-Related Costs
October 13, 2025

It is now broadly accepted that U.S. households have already been absorbing at least some portion of trade war costs. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

Consumer Insights
Resilient but Restrained: Q3 Data Shows Consumers Tightening the Belt
October 10, 2025

Earnings season is dawning for the third quarter, and the first corporate scorecards from Delta Air Lines, Levi Strauss and PepsiCo revealed a consumer who is still spending—but with discernment. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Consumer Insights
14% of Americans Say Homeownership Drives Their Paycheck-to-Paycheck Strain
October 10, 2025

Owning a home has long been shorthand for financial stability. Today it’s often the opposite. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Consumer Insights
Subprime Consumer Resilience Tested as Earnings Season Approaches
October 03, 2025

Consumer spending in the United States has proven resilient through a volatile year, but cracks are emerging at the low end of the credit spectrum. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...

Consumer Insights
BNPL Growth Softens Tariff Impact on Higher Retail Prices
September 29, 2025

Consumer spending has remained resilient, but inflation expectations are inching higher, creating new challenges for retailers as they prepare for the holiday shopping season. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Consumer Insights
Consumer Sentiment Slide Points to Spending Shifts Ahead
September 26, 2025

Consumer sentiment has always been more than a mood measure. It shapes how households decide whether to spend, save or delay purchases, and even how they think about the security of their jobs. Get the Full Story Complete the form to unlock this article and...

Consumer Insights
Study Shows Gen Z Saving Harder Even as Costs Rise
September 25, 2025

Along with home ownership, a longstanding pillar of the American dream is that each generation should outshine the previous one in economic well-being. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...