Consumer Insights

Consumer Insights
Three-Quarters of City Dwellers Now Order From Restaurants Online
June 27, 2023

As digital ordering platforms look to drive adoption, engagement with restaurants’ eCommerce channels is becoming the norm in urban areas, but for the suburbs and rural areas, there is a long way to go. Get the Full Story Complete the form to unlock this article...

Consumer Insights
Gen Z-ers 150% More Likely Than Millennials to Leave Negative Restaurant Reviews
June 22, 2023

Younger consumers tend to be especially harsh on restaurants, PYMNTS research reveals, and given that they are also frequent reviewers, eateries must work hard to get in Gen Z’s good graces. Get the Full Story Complete the form to unlock this article and enjoy unlimited...

Consumer Insights
Why Drip Pricing Works
June 21, 2023

We all loathe them: the added fees consumers only find out are part of the owed total when reaching checkout. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

Consumer Insights
1 in 5 Restaurant Customers Look to Influencers for Recommendations
June 20, 2023

As restaurants look for new ways to reach consumers in the digital world, influencer partnerships can be key, PYMNTS data reveals. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins...

Consumer Insights
Consumers Choose Private Label Even as Grocery Inflation Slows
June 16, 2023

Although year-over-year grocery inflation may be decreasing, grocery shoppers continue to feel the cumulative effects of years of price increases, sending them running to private-label products in search of more affordable options. Get the Full Story Complete the form to unlock this article and enjoy...

Consumer Insights
62% of Consumers Discover Restaurants on Google
June 15, 2023

As restaurants look to attract consumers on crowded digital platforms, the most important digital profile, PYMNTS research reveals, is not Yelp, nor is it any of their social media pages. It’s Google. Get the Full Story Complete the form to unlock this article and enjoy...

Consumer Insights
Meat May Be on Chopping Block as Consumers Continue Cost-Cutting
June 12, 2023

Consumers may be reaching their affordability ceiling when it comes to products such as ham. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Consumer Insights
Customers Still Tip for Restaurant Meals — or Don’t Eat Out at All
June 06, 2023

Consumers may be pressured to reduce tips in this tight economic environment, but data shows they overwhelmingly do not skip tipping, regardless of age, income or financial lifestyle. This is especially true at table-service restaurants, as noted in the PYMNTS report “Connected Dining: Inflationary Pressure...

Consumer Insights
High-Income Grocery Shoppers Turn to Prepared Meals for Convenience
June 05, 2023

As consumers’ willingness to devote time in their day-to-day routines to home cooking declines, those with the money to spare for convenience are increasingly turning toward prepared meals to offer a quick, simple solution. Get the Full Story Complete the form to unlock this article...