Consumer Insights

Consumer Insights
Consumption Becomes Controversial as One-Third of Consumers Won’t Quit Pricey Purchases
June 04, 2023

Affording luxury has taken on a new meaning, as many consumers have cut out all but the essentials.  As noted earlier this month (May 14) by The Wall Street Journal, glitzy jewelry and fast cars are no longer clearly fashionable and are instead relatively polarizing. With...

Consumer Insights
Millennials Turn to BNPL for Grocery Purchases
June 01, 2023

It may seem surprising that consumers are paying for their milk in installments, but PYMNTS research reveals that grocery is actually one of the most common types of buy now, pay later (BNPL) purchases, especially for millennials. By the Numbers According to findings from PYMNTS’...

Consumer Insights
Report: Whether a Consumer Lives Paycheck to Paycheck Depends on Where They Live
June 01, 2023

Things are tough all over, and six-figure earners are not immune, as prices for fundamentals like food, housing and transportation are causing more high earners to face paycheck-to-paycheck living realities that are compounded by where they choose to live.   In the May study “New...

Consumer Insights
Grocery Shoppers Are More Loyal to Merchants Than to Products
May 31, 2023

As consumers adjust their spending in response to grocery inflation, shoppers are challenged to make difficult decisions about their food spending. Yet, fewer than half of all consumers are willing to trade down from their favorite merchants. By the Numbers According to data from the...

Consumer Insights
Grocery Shoppers Pinch Pennies on CPG While Splurging on Perishables
May 30, 2023

As grocery shoppers look to manage their spending in the face of high inflation, many are turning to less expensive merchants for high-trust items like consumer packaged goods (CPG), but consumers are less willing to make compromises on fresh, perishable foods. By the Numbers Research...

Consumer Insights
China Enjoys ‘Incremental Rebound’ in Consumer Spending
May 28, 2023

Consumer spending in China is slowly but surely recovering from COVID. “We’re seeing the incremental rebound from the Chinese consumer,” KraneShares Chief Investment Officer Brendan Ahern told CNBC in a report published Saturday (May 27). However, Ahern cautioned that the recovery was “not like turning on a light switch.”...

Consumer Insights
Debt Ceiling Battle Triggers Slide in Consumer Sentiment 
May 28, 2023

The debt ceiling deal didn’t happen soon enough to prevent a decline in consumer confidence. While President Joe Biden announced Sunday (May 28) an agreement on the budget, the weekslong standoff over the debt ceiling helped cause consumer sentiment to decline, according to the University of Michigan’s...

Consumer Insights
Grocery Shoppers Don’t Scrimp When Buying Food for Their Pets
May 26, 2023

As ongoing macroeconomic challenges put pressure on consumers’ grocery shopping budgets, many are turning to lower-quality goods to save on cost, but few are willing to subject their pets to the same treatment. By the Numbers According to data from the latest installment of PYMNTS’...

Consumer Insights
Baby Boomers and Seniors Turn to Ready-to-Eat Meals for Cost Savings
May 25, 2023

Grocers and other food retailers can win the spending of older consumers by offering low-cost ready-to-eat meal options. By the Numbers According to data from the latest edition of PYMNTS’ Connected Dining study, “Connected Dining: Ready-to-Eat Meals Are Eating Restaurants’ Lunch,” which drew from an...