Cover for the Monetizing Digital Intent November/December 2021, examining the use of behavioral analytics ion digital fraud prevention

Monetizing Digital Intent

The Monetizing Digital Intent Tracker, a PYMNTS and Neuro-ID collaboration, is the go-to monthly resource for updates on trends and changes in behavioral analytics.

Inside the November/December Tracker

  • An interview with Kunal Kaul, chief risk and strategy officer at digital financial services company Tala, on the advantages of behavioral analytics when it comes to fraud prevention and customer satisfaction
  • The latest developments in behavioral analytics, including how moving past antiquated identity verification methods such as passwords can help keep data breaches at bay and why consumer identity theft reports jumped nearly 50% between 2019 and 2020
  • A Deep Dive analyzing how behavioral analytics outshines knowledge-based authentication in security and ease

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    Monetizing Digital Intent