Order To Eat Tracker® – July 2020

Order To Eat Tracker® – July 2020

The Order To Eat Tracker®, a PYMNTS and Paytronix collaboration, is a monthly report that examines the evolving restaurant space. It highlights how fast food, fast casual and QSR establishments are embracing technology, enhancing loyalty offerings and working with aggregated service providers to offer more seamless in-house and delivery ordering experiences and improve customer engagement.

Inside the July Tracker

  • An interview with Josh Buchmann, senior director of eCommerce and guest engagement for drive-thru chain Checkers and Rally’s, on how the restaurant is building its loyalty programs to retain customers and mitigate the pandemic’s impacts
  • Recent order to eat headlines, including Uber’s acquisition of Postmates and a look at how the current health crisis is dramatically shifting consumers’ ordering habits
  • A Deep Dive examining restaurants’ efforts to implement omnichannel loyalty programs to boost engagement as more customers go digital

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