loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

EU Regulation Forces Retailers to Rethink Loyalty Programs

EU Regulation Forces Retailers to Rethink Loyalty Programs
EU Regulation Forces Retailers to Rethink Loyalty Programs
March 18, 2024  |  Loyalty & Rewards

Read anything about the recent March 7 enforcement date for the EU’s new Digital Markets Act (DMA) and you’ll inevitably see a focus on big tech companies,...

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American Express Taps Point.me to Facilitate Using Points for Flights
American Express Taps Point.me to Facilitate Using Points for Flights
March 11, 2024  |  Travel Payments

American Express has partnered with point.me to make it easier for cardholders to find and book flights with their rewards points. Get the Full Story Complete the...

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The RealReal Taps Personalized Messaging to Drive Loyalty
The RealReal Taps Personalized Messaging to Drive Loyalty
February 29, 2024  |  eCommerce

Amid ongoing consumer belt-tightening, The RealReal is seeing personalized messaging go a long way toward incentivizing spending. Get the Full Story Complete the form to unlock...

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Domino’s CFO Says Momentum Shifting to Pickup Over Delivery
Domino’s CFO Says Momentum Shifting to Pickup Over Delivery
February 26, 2024  |  Earnings

Years into consumers’ ongoing financial challenges, restaurant customers are still trading down from delivery to pickup, Domino’s observed. Get the Full Story Complete the form...

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Bank of America and Starbucks Partner on Rewards Program
Bank of America and Starbucks Partner on Rewards Program
February 15, 2024  |  Loyalty & Rewards

Customers of Bank of America and Starbucks can now earn more benefits by linking those accounts. Get the Full Story Complete the form to unlock this article and enjoy...

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Nothing Personal: Nearly a Third of Loyal Shoppers Would Switch Merchants for More Personalized Card-Linked Offers
Nothing Personal: Nearly a Third of Loyal Shoppers Would Switch Merchants for More Personalized Card-Linked...
February 12, 2024  |  Loyalty & Rewards

The 2023 holiday shopping season was a challenging time for consumers as rising prices made it difficult to manage their spending.  Get the Full Story...

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Trustly Integrates MX Data Enhancement Services Into Open Banking Products
Trustly Integrates MX Data Enhancement Services Into Open Banking Products
February 07, 2024  |  Data

Trustly has integrated MX Technologies’ data enhancement services into its open banking product suite. Get the Full Story Complete the form to unlock this article and enjoy...

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Cracking the Customer Loyalty Code: Flexible Programs Tailored to Everyday Needs
Cracking the Customer Loyalty Code: Flexible Programs Tailored to Everyday Needs
February 06, 2024  |  Loyalty & Rewards

Len Covello, chief technology officer of Engage People, told PYMNTS in an interview that merchants are going to need to fine-tune, and in some cases overhaul,...

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The Role of Wellness Financing in Improving Health Outcomes and Building Customer Loyalty
The Role of Wellness Financing in Improving Health Outcomes and Building Customer Loyalty
January 30, 2024  |  Healthcare Financing

Financial health is a core component of overall health. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

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