Walmart reportedly aims to enable consumers to make purchases through TV remotes and interfaces while they are watching TV shows. This plan is one of several that the retailer is working on after its $2.3 billion purchase of smart TV maker Vizio last year, Bloomberg...
Pinterest ads will become directly shoppable via Instacart under a new retail media collaboration between the two companies. This collaboration will enable Pinterest users to complete a purchase in a few clicks and have the items delivered in as little as 30 minutes, the companies said in a Monday...
PayPal says it has developed a way to turn online ads into merchant storefronts. “Storefront Ads” uses PayPal’s transaction graph and payment rails to turn “recommended products into ‘buy now’ opportunities within the ad unit itself,” the company said in its announcement Monday (July 16)....
Netflix is reportedly about to experiment with placing ads in the middle of its programming. The streaming service has created interactive “mid-roll” and pause ads that incorporate generative artificial intelligence (AI), the publication Media Play News reported Wednesday (May 15) from the company’s upfront to...
February 13, 2025
New models. New ads. New pricing tiers. The subscription economy has been active, to say the least, with YouTube CEO Neal Mohan revealing TV screens have now surpassed mobile as the primary device for YouTube viewing in the U.S. This milestone shows YouTube is no longer just a video platform — as Mohan noted: “YouTube […]
May 28, 2024
Following a trend that has been predicted since JPMorgan Chase announced Chase Media in early April, PayPal has announced the creation of a new advertising division, PayPal Ads, which aims...
October 16, 2019
In August, Facebook instituted changes to its advertising policies as the result of a settlement it reached with anti-discrimination groups and the federal Department of Housing and Urban Development (HUD)....
April 28, 2017
Although it’s still in its infancy stage of being used outside of the financial arena, blockchain technology is slowly showing signs of impacting other industries. On the tip of everyone’s...
October 20, 2026
Google is bringing to the United States and Canada a Financial Services Verification program that already protects 2 billion internet users in 42 countries from financial scam ads, the company said in a Tuesday (Oct. 20) blog post emailed to PYMNTS. The program will be implemented in the U.S. and Canada in early 2027 and […]
June 17, 2025
Walmart reportedly aims to enable consumers to make purchases through TV remotes and interfaces while they are watching TV shows. This plan is one of several that the retailer is...
June 16, 2025
Pinterest ads will become directly shoppable via Instacart under a new retail media collaboration between the two companies. This collaboration will enable Pinterest users to complete a purchase in a few clicks and...
June 16, 2025
PayPal says it has developed a way to turn online ads into merchant storefronts. “Storefront Ads” uses PayPal’s transaction graph and payment rails to turn “recommended products into ‘buy now’...