X, formerly known as Twitter, is ending its promoted accounts offering. Promoted accounts, which are also known as “Follower Objective” ads, are one of the platform’s oldest ad formats and generate $100 million of its annual revenue, Axios reported Tuesday (Aug. 15), citing an unnamed...
X, the social media platform formerly known as Twitter, is reportedly trying to gain back advertisers. The platform is now offering discounted prices and a new set of incentives to encourage brands to come back, The Wall Street Journal (WSJ) reported Tuesday (July 25), citing emails...
Google this week launched new features aimed at helping advertisers using the company’s services to make their products stand out in web search results and on other platforms. One of the new features lets Google Search users configure their ads in a manner that has...
The Facebook ad boycott – which first found traction with retailers – gained momentum on Monday (June 29), as more brands joined the list of companies that have hit “pause” on the social media platform. Among the companies joining retailers REI, Patagonia, The North Face...
October 06, 2023
Social media platform X is reportedly testing three tiers of premium service. The company formerly known as Twitter is considering splitting its current $7.99 per month plan into Basic, Standard and Plus variations, allowing it to charge customers different amounts based on the number of ads shown, Bloomberg reported Friday (Oct. 6). The introduction of the […]
August 15, 2023
X, formerly known as Twitter, is ending its promoted accounts offering. Promoted accounts, which are also known as “Follower Objective” ads, are one of the platform’s oldest ad formats and...
July 25, 2023
X, the social media platform formerly known as Twitter, is reportedly trying to gain back advertisers. The platform is now offering discounted prices and a new set of incentives to...
July 16, 2020
Google this week launched new features aimed at helping advertisers using the company’s services to make their products stand out in web search results and on other platforms. One of...
