Advertising/page/4 news and trends

ElevenLabs Lets Brands Rent History’s Most Famous Voices
Artificial Intelligence // August 06, 2026

Thomas Edison never recorded an advertisement. Mark Twain never narrated an audiobook. Amelia Earhart never fronted an airline campaign. All three can now be hired to do exactly that through ElevenLabs’ Iconic Marketplace, a licensing platform connecting brands with the rights holders of history’s most...

Walmart Finalizes Purchase of TV Ad Platform Vibe.co
Walmart // August 04, 2026

Walmart has completed its acquisition of self-service streaming TV advertising platform Vibe.co. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By...

Walmart Wants to Turn the Living Room Into a Storefront
Retail // June 26, 2026

Amazon and Walmart are spending this week is summer sale mode. Amazon’s four-day Prime Day runs June 23 through June 26, while Walmart Deals started a day earlier and ends two days later. U.S. online spending across retailers reached $8.3 billion on Prime Day’s first day, up 5.3% from...

OpenAI Touts Progress in 19-Week-Old Ad Business
Artificial Intelligence // June 24, 2026

OpenAI is promoting progress in what it expects to become a $100 billion ad business. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Interviews & Exclusives
Walmart Wants to Turn the Living Room Into a Storefront

June 26, 2026
Amazon and Walmart are spending this week is summer sale mode. Amazon’s four-day Prime Day runs June 23 through June 26, while Walmart Deals started a day earlier and ends two days later. U.S. online spending across retailers reached $8.3 billion on Prime Day’s first day, up 5.3% from a year earlier, Adobe Analytics said. But the discounts are […]

Beyond Flat Fees: The Rise of Hybrid Subscription Models

February 13, 2025
New models. New ads. New pricing tiers. The subscription economy has been active, to say the least, with YouTube CEO Neal Mohan revealing TV screens have now surpassed mobile as...

Full Glass Wine Co. Drives Growth With Digital DTC Experience

December 17, 2024
In the wine retail industry, where tradition blends with innovation, Full Glass Wine Co. is changing how consumers discover and purchase wine. Get the Full Story Complete the form to...

AI Rewrites the Ticket for Car Sales

December 03, 2024
Dealers are letting artificial intelligence (AI) take the wheel in reshaping how Americans shop for cars, steering buyers from smart ads to digital showrooms. Get the Full Story Complete the...

Quick Reads
AI Just Got Its First 24/7 TV Channel

August 13, 2026
Fairground AI Creator TV is a channel that runs entirely artificial intelligence (AI)-generated video 24 hours a day, seven days a week, interrupted only by AI-generated commercials. That makes it the first free ad-supported streaming television (FAST) channel built exclusively from AI content, Fairground Entertainment said in a July 30 announcement. The channel launched this […]

Walmart Finalizes Purchase of TV Ad Platform Vibe.co

August 04, 2026
Walmart has completed its acquisition of self-service streaming TV advertising platform Vibe.co. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...

OpenAI Touts Progress in 19-Week-Old Ad Business

June 24, 2026
OpenAI is promoting progress in what it expects to become a $100 billion ad business. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Walmart Plans Vibe.co Acquisition to Court Smaller Advertisers

June 23, 2026
Walmart plans to expand access to connected TV advertising by acquiring Vibe.co. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...