Advertising/page/5 news and trends

OpenAI Touts Progress in 19-Week-Old Ad Business
Artificial Intelligence // June 24, 2026

OpenAI is promoting progress in what it expects to become a $100 billion ad business. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Walmart Plans Vibe.co Acquisition to Court Smaller Advertisers
Walmart // June 23, 2026

Walmart plans to expand access to connected TV advertising by acquiring Vibe.co. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this...

83% of ChatGPT Ad Triggers Don’t Exist in Traditional Search
Artificial Intelligence // June 18, 2026

Move over, Google. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications...

Target Tests Shoppable TV to Pitch Summer Products
Retail // June 12, 2026

Viewers of a new Bravo digital series will be able to discover and shop curated Target products while the series’ hosts discuss fashion, entertaining, travel, swim, beauty and summer trends. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

Interviews & Exclusives
Walmart Wants to Turn the Living Room Into a Storefront

June 26, 2026
Amazon and Walmart are spending this week is summer sale mode. Amazon’s four-day Prime Day runs June 23 through June 26, while Walmart Deals started a day earlier and ends two days later. U.S. online spending across retailers reached $8.3 billion on Prime Day’s first day, up 5.3% from a year earlier, Adobe Analytics said. But the discounts are […]

Beyond Flat Fees: The Rise of Hybrid Subscription Models

February 13, 2025
New models. New ads. New pricing tiers. The subscription economy has been active, to say the least, with YouTube CEO Neal Mohan revealing TV screens have now surpassed mobile as...

Full Glass Wine Co. Drives Growth With Digital DTC Experience

December 17, 2024
In the wine retail industry, where tradition blends with innovation, Full Glass Wine Co. is changing how consumers discover and purchase wine. Get the Full Story Complete the form to...

AI Rewrites the Ticket for Car Sales

December 03, 2024
Dealers are letting artificial intelligence (AI) take the wheel in reshaping how Americans shop for cars, steering buyers from smart ads to digital showrooms. Get the Full Story Complete the...

Quick Reads
OpenAI Touts Progress in 19-Week-Old Ad Business

June 24, 2026
OpenAI is promoting progress in what it expects to become a $100 billion ad business. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive […]

Walmart Plans Vibe.co Acquisition to Court Smaller Advertisers

June 23, 2026
Walmart plans to expand access to connected TV advertising by acquiring Vibe.co. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...

Target Tests Shoppable TV to Pitch Summer Products

June 12, 2026
Viewers of a new Bravo digital series will be able to discover and shop curated Target products while the series’ hosts discuss fashion, entertaining, travel, swim, beauty and summer trends. Get the Full Story Complete the form to unlock this...

Publicis Aims to Create Smarter AI Agents With $2 Billion LiveRamp Deal

May 18, 2026
French advertising company Publicis has acquired artificial intelligence data platform LiveRamp. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...