Credit unions can’t afford an investment misfire. So how can CU decision makers know if they’re pursuing innovations that will deliver significant return on investment (ROI)? In the new Credit Union Tracker, Cobalt Credit Union President Gail DeBoer discusses how a combination of data analytics...
Credit unions (CUs) rely on their members’ loyalty to compete in a saturated financial services market. This means CUs must be carefully attuned to member’s financial needs and the innovations they want most as CUs invest in new products and services aimed at improving the...
July 29, 2019
Credit unions (CUs) rely on their members’ loyalty to compete in a saturated financial services market. This means CUs must be carefully attuned to member’s financial needs and the innovations they want most as CUs invest in new products and services aimed at improving the way members engage with their FIs. Get the Full Story […]
