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Will Holiday Shopping Go Agentic? 40 Senior Execs Weigh In

October 06, 2026
Cover image for the October 2026 PYMNTS Intelligence report, The Future of AI Shopping Depends on Who Holds the Keys'. PYMNTS Intelligence explores how AI is changing holiday shopping, where consumers still want control and what retailers need to prepare for.
AI Agents Knock. Retailers Decide How Wide to Open the Door.
Retail // October 05, 2026

Retailers are drawing different lines on how far artificial intelligence (AI) shopping agents can go on their sites. Amazon blocks outside agents while it builds its own. QVC lets agents complete purchases. Walmart lets Google’s Gemini surface its products, then hands the basket to its...

Legal Context Protocol Logs the Terms AI Agents Accept
Artificial Intelligence // September 23, 2026

A consumer who tells an artificial intelligence (AI) agent to book a vacation for under $3,000 has approved a budget, not every choice the agent makes to stay inside it. The agent can pick the airline, accept a nonrefundable fare, add travel insurance and split...

AI Makes the Holiday Shopping List but Who Gets the Sale?
Artificial Intelligence // September 15, 2026

AI can find the sweater, compare prices and read hundreds of reviews before a shopper finishes a cup of coffee. Getting that sweater through checkout is where the trip gets complicated. “Will the 2026 Shopping Season Go Agentic?,” a PYMNTS Intelligence report, examines who could...

43% of Consumers See Digital Wallets in Their AI Shopping Future
Consumer Insights // September 10, 2026

A full shopping cart looks promising until the shopper can’t find a way to pay. The merchant has done the hard work of winning their interest, only to lose the sale at checkout. Digital wallet payment preferences can play a major role in whether shoppers...

Interviews & Exclusives
Will Holiday Shopping Go Agentic? 40 Senior Execs Weigh In

October 06, 2026
AI may be ready to shop. Consumers are still deciding how much freedom they want to give it. “Holiday Retail’s AI Test Starts With Who Gets to Hit Buy” was produced by PYMNTS following a closed-door roundtable at Mastercard’s New York technology hub. The discussion brought together senior leaders from retail, payments, financial services, technology and […]

AI Makes the Holiday Shopping List but Who Gets the Sale?

September 15, 2026
AI can find the sweater, compare prices and read hundreds of reviews before a shopper finishes a cup of coffee. Getting that sweater through checkout is where the trip gets...

70% of Brazilians Expect to Shop With AI Agents by 2028

August 12, 2026
Brazilian shoppers don’t leave their digital habits at the store entrance. They bring their phones into the aisle, compare prices on the spot and check whether a merchant accepts the...

How Whatnot Turned Live Shopping Into a $6B Business

November 24, 2025
Watch more: Inside Whatnot: Why Live Shopping Works — And What It Means for eCommerce It all started with Funko Pops. Those pint-sized vinyl characters with giant eyes and even...

Quick Reads
Klarna Expands BNPL Presence in Furniture Category With Cozey Partnership

December 02, 2025
Direct-to-consumer furniture brand Cozey has added Klarna’s buy now, pay later (BNPL) solutions to its online stores in the United States and Canada. Cozey’s eCommerce site now enables shoppers to pay using Klarna’s Pay in Full, Pay in 4 or Financing for larger purchases, according to a Tuesday (Dec. 2) press release. “At Cozey, our […]

TikTok Shop Draws Buyers and Sellers of Luxury Goods

November 25, 2025
Sellers of luxury goods have reportedly found TikTok Shop to be a good place to reach buyers. Handbags, limited-edition sneakers and watches are among the luxury goods that are selling...

Target Turns to AI to Spruce Up Holiday Shopping

November 12, 2025
Target is introducing new technology features to help customers shop for the holidays. The new features, announced Wednesday (Nov. 12), include gift recommendations powered by artificial intelligence (AI), as well...

Amazon Bazaar Expands to 14 Markets

November 07, 2025
About a year after launching Amazon Haul and Amazon Bazaar, Amazon is expanding that shopping experience to another 14 markets. In addition, in the new markets, Amazon is delivering that...