Priceline.com has integrated Apple Pay into its IOS app, allowing payment via Touch ID, saying that mobile users are much more likely to use it than Priceline’s desktop customers. “Our customers are smart, and on-the-go, and our mobile customers are two times more likely to...
December 15, 2014
Priceline.com has integrated Apple Pay into its IOS app, allowing payment via Touch ID, saying that mobile users are much more likely to use it than Priceline’s desktop customers. “Our customers are smart, and on-the-go, and our mobile customers are two times more likely to choose an alternative payment method than our desktop customers,” said […]