Consumer Insights

Consumer Insights
‘Made in America’ Ideal Tested by Rising Import Costs
July 04, 2025

As the Fourth of July holiday swings into high gear, the classic sentiment of “Made in America” often takes center stage. But in an era of fluctuating tariffs, does this ideal still hold significant sway for U.S. consumers? And perhaps most importantly, how does it...

Consumer Insights
New Study Puts a Price Tag on How Consumers Value Convenience
July 03, 2025

Amid persistent financial strain for many U.S. households, a new report highlights how convenience services, often seen as time-savers, have become a focal point for household budgeting and spending adjustments. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Consumer Insights
Consumers Feel Happier but Still Worry About Inflation
June 27, 2025

Consumer confidence got a rebound headed into summer. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you...

Consumer Insights
Consumers Say Merchants Shifting Blame for Higher Prices to Tariffs
June 26, 2025

Getting married this summer? Know someone who is? A wedding dress will set you back on average $2,100, according to The Knot. While that’s roughly on par with prior years, the stasis may not last, due to the administration’s fluctuating tariff policy against most countries,...

Consumer Insights
Spending Dips 13% As Gen Z Makes Saving ‘Cool’
June 25, 2025

For younger Americans in the Generation Z cohort, spending is out, while saving is reportedly in. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily...

Consumer Insights
35% of Consumers Regularly Face Hundreds in Unplanned Expenses
June 24, 2025

Recent research reveals that a significant portion of consumers regularly face substantial unplanned expenses, reshaping how financial institutions must approach credit offerings and consumer flexibility. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...

Consumer Insights
US Consumers Funnel Side Hustle Cash Directly Into Paying Bills
June 19, 2025

Traditional 9-to-5 employment, and the bi-weekly paycheck, is no longer sufficient for a significant portion of the U.S. population, leading many to pursue alternative income sources known as side hustles. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Consumer Insights
Analysis: Retail Sales Fall as Shoppers Retreat From Big Purchases After Tariff Rush
June 17, 2025

The tariff-induced spending splurge may have come to an end. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this...

Consumer Insights
Only 40% of US Consumers Plan Their Next Financial Move
June 16, 2025

A fundamental shift in consumer financial behavior is redefining the landscape for banking institutions, revealing that even high income doesn’t guarantee proactive money management when the economy gets tight. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...