CVS Health is launching its mobile payment solution, CVS Pay, on a national basis after a successful test, according to Chainstorage.com. CVS Pay is found on the CVS Pharmacy mobile app, which allows customers to pay, collect prescriptions and apply the ExtraCare loyalty program all with a quick scan at checkout.
The pilot program launched in August in New York City, and customer feedback and adoption rates have exceeded expectations, according to the company. All users of the CVS Pharmacy mobile can now use CVS Pay.
By linking their ExtraCare card with CVS Pay, the scan at checkout will process all ExtraCare deals, apply any new rewards and manage the payment transaction. Customers can also use CVS Pay at the drive-thru by sharing a pickup number found within the mobile app.
Brian Tilzer, Senior Vice President and Chief Digital Officer of CVS Health, said in a press release, “We know that our customers lead busy lives, so our digital efforts are focused on making it easier for them to do simple but important things like picking up prescriptions. That’s why we are thrilled to launch CVS Pay to CVS Pharmacy app users nationwide…For our customers, CVS Pay offers more than just a payment solution: it’s a seamless, quick and easy user experience that makes picking up prescriptions and shopping at CVS Pharmacy even more convenient.”
To use the app and apply savings benefits, CVS Pharmacy customers must load a credit or debit card into the CVS Pharmacy app along with their Health Savings Account and Flexible Savings Account cards.
Both iOS and Android devices support CVS Pay, and all major credit cards can be loaded including Discover, American Express, Mastercard and Visa. CVS Pay can be used in CVS Pharmacy standalone stores only but not yet in CVS Pharmacies in Target locations.