RobCo’s new valuation is double the one it achieved nine months ago, according to the release. At that time, the company raised $100 million in a January Series C round and said it aimed to advance its physical artificial intelligence roadmap.
“There was strong demand to invest in RobCo, so we used that moment to strengthen the company,” RobCo Co-Founder and CEO Roman Hölzl said in the release of the latest share sale. “A billion-dollar valuation is an incredible milestone, but we’re much more excited about what comes next: bringing the next generation of autonomous industrial robotics to factory floors.”
RobCo builds end-to-end robotics systems for use in manufacturing and offers them through a robotics-as-a-service model that requires no upfront investment from the customer, the release said.
The robotics’ applications include machine tending, palletizing, material handling, finishing, welding, dispensing, assembly and quality control, according to the company’s website. RobCo provides the hardware, software, autonomy and AI needed for these applications.
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RobCo plans to commercially launch a new robot called Alfie on March 4, 2027. The company described Alfie in the release as a robot that is purpose-built to perform unstructured, safety-critical work on factory floors.
The United States is the German company’s fastest-growing market, and Hölzl has relocated to the U.S. to drive the company’s expansion, per the release.
Sequoia Capital is one of RobCo’s existing investors that participated in the latest transaction.
Luciana Lixandru, partner at Sequoia Capital, said in the release that RobCo is taking its vision of how industrial work gets done from Europe to factory floors around the world.
“RobCo is building for a future in which AI doesn’t just reason and generate, but acts in the physical world,” Lixandru said. “The progress the company has made over the past few years is impressive, but we believe this is still the beginning.”
The Association for Advancing Automation reported in August that North American companies ordered 8,940 robots worth $622 million in the second quarter, up 4.3% in units and 21.3% in revenue from a year earlier.
PYMNTS reported in March that the physical AI category has been building momentum for years and reached a credible inflection point in 2026, with Nvidia CEO Jensen Huang declaring in January that the ChatGPT moment for robotics had arrived.
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