Alcohol news and trends

St. Pat’s Showdown: Booze Brands Get Creative
Retail // March 16, 2024

As St. Patrick’s Day approaches, beer and liquor brands are gearing up for a showdown to see who can win consumers’ boozy spending, and the methods are getting unconventional. From ancestry revelations to charm necklaces, alcoholic beverage brands are looking beyond the pint glass to...

Barsys CEO: Millennials, Gen Z Increasingly Buying Booze via Subscriptions
Subscription Commerce // January 17, 2024

As eCommerce channels come to account for a greater share of total beer, wine and spirits sales, the founder and CEO of Barsys predicts that Generation Z and millennial consumers will purchase their alcoholic beverages via subscription service more and more. In an interview with...

Software and Payments Give Digital Boost to Premium Spirits Brands
eCommerce // November 01, 2023

As the alcoholic beverage industry looks to catch up to the digital shift, ReserveBar is seizing on the opportunity that eCommerce presents brands with — to connect premium brands more directly with their customers rather than centering the retailer. As Derek Correia, CEO of ReserveBar, noted in an...

Constellation Brand Sees D2C eCommerce Sales Rise 40%+
eCommerce // June 30, 2023

Consumers are increasingly turning to digital channels to purchase alcohol, as Constellation Brands observes, but eCommerce in the industry has a long way to go. The beer, wine and spirits giant, parent company of a range of popular brands including Modelo, Corona, Svedka and more,...

Interviews & Exclusives
Software and Payments Give Digital Boost to Premium Spirits Brands

November 01, 2023
As the alcoholic beverage industry looks to catch up to the digital shift, ReserveBar is seizing on the opportunity that eCommerce presents brands with — to connect premium brands more directly with their customers rather than centering the retailer. As Derek Correia, CEO of ReserveBar, noted in an interview with PYMNTS’ Karen Webster, much of the alcoholic beverage […]

Why Checking The Age Verification Box Online Isn’t Enough

April 25, 2019
For a lot of businesses, “advanced age verification” isn’t really all that advanced. Instead, the industry standard is a pop-up window that says something to the effect of, “You must be...

It’s Always 5 O’Clock Somewhere: Distilleries Get Into Subscription Retail

April 19, 2019
There’s nothing inherently wrong with such whiskeys as Jim Beam and Jack Daniels — they are a staple of blues, country and rock-and-roll songwriting, after all, and still have the...

Saucey’s Secret Alcohol Delivery Sauce

November 08, 2017
  Delivering booze is a tough business. It’s heavily regulated, only customers of a certain age can buy it and the sale of it is governed by a three-tiered system wherein producers can only...

Quick Reads
Instacart Introduces Alcohol-Focused Fizz App to Tap Gen Z Market

May 06, 2025
Instacart is reportedly rolling out an app targeting Generation Z consumers, centered around group orders of drinks and party snacks. This app, Fizz, lets multiple users contribute to a single order, pay for their own purchases and have them delivered together for a flat fee of $5, Bloomberg News reported Tuesday (May 6), citing comments […]

Provi To Provide B2B eCommerce Market For NY Alcohol Industry

June 16, 2021
B2B eCommerce marketplace Provi, which provides services for the beverage alcohol industry, is rolling out a free online ordering solution for distributors in New York that will ease the process...

Walmart’s Flipkart Adds Alcohol Delivery In Two Indian States

August 14, 2020
Flipkart, Walmart’s eCommerce website in India, has partnered with one of the country’s largest alcohol companies to deliver liquor in two Indian states, Reuters reported. The governments of West Bengal...

World’s Largest Brewer Says Beer Is Flowing Again Post-COVID

July 30, 2020
In what may be the strongest sign yet that COVID-19 has not wrought the end of Western Civilization, the brewer of Budweiser, Corona and Stella Artois said on Thursday (July...