Fitness news and trends

Headspace Outruns Planet Fitness in October Rankings
Fitness // November 10, 2025

Fitness, it turns out, is an inside job when it comes to the PYMNTS App provider rankings for the category. Because it wasn’t the usual suspects that made the biggest jumps for the month of October. It was a meditation app. Get the Full Story...

Apple Reorganizes Health and Fitness Divisions Ahead of Former COO’s Retirement
Apple // October 10, 2025

Apple is reportedly reorganizing some of its divisions as the retirement of former Chief Operating Officer Jeff Williams nears. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe...

Peloton Debuts AI-Powered Trainer and Higher Prices
Artificial Intelligence // October 01, 2025

Peloton debuted an artificial intelligence-focused overhaul of its product lineup along with some price hikes. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Strava Prepares to Launch IPO as Soon as Early 2026
IPO // September 17, 2025

Fitness tracking app Strava is reportedly set to hear pitches from investment banks for roles in the company’s initial public offering. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins...

Interviews & Exclusives
Headspace Outruns Planet Fitness in October Rankings

November 10, 2025
Fitness, it turns out, is an inside job when it comes to the PYMNTS App provider rankings for the category. Because it wasn’t the usual suspects that made the biggest jumps for the month of October. It was a meditation app. Get the Full Story Complete the form to unlock this article and enjoy unlimited […]

Sweatin’ to the Chatbot: Echelon Targets Consumers With Hyper-Personalized Fitness

March 25, 2025
Echelon Fitness is rolling out a generative artificial intelligence (GenAI) assistant for the users of its fitness equipment that adds a unique personalization capability: You can “talk” to a chatbot...

Peloton Confronts Subscription Declines Amid Strategic Shifts

August 22, 2024
Despite a solid financial footing and promising strategic innovations, Peloton’s fourth-quarter results reported Thursday (Aug. 22) expose a troubling reality: a dramatic plunge in subscription numbers. Get the Full Story Complete...

Synchrony GM Explores Synergy Between Consumers’ Financial and Physical Wellness

June 18, 2024
Health is wealth — but all too often, wealth can have an outsize impact on health. Get the Full Story Complete the form to unlock this article and enjoy unlimited...

Quick Reads
Apple Weighing Future of Fitness+ App

November 10, 2025
Apple reportedly wants to determine whether Apple Fitness+ is still a good fit for Apple. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive […]

Apple Reorganizes Health and Fitness Divisions Ahead of Former COO’s Retirement

October 10, 2025
Apple is reportedly reorganizing some of its divisions as the retirement of former Chief Operating Officer Jeff Williams nears. Get the Full Story Complete the form to unlock this article...

Peloton Debuts AI-Powered Trainer and Higher Prices

October 01, 2025
Peloton debuted an artificial intelligence-focused overhaul of its product lineup along with some price hikes. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Strava Prepares to Launch IPO as Soon as Early 2026

September 17, 2025
Fitness tracking app Strava is reportedly set to hear pitches from investment banks for roles in the company’s initial public offering. Get the Full Story Complete the form to unlock...