In an effort to empower content creators and maximize revenue potential, YouTube has unveiled features that simplify the marketing and sale of products within videos. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...
In order to meet its ambitious goal of reaching $200 billion in global sales within the next five years, Walmart is ramping up its commitment to livestream shopping. Teaming up with TalkShopLive, the retail giant aims to expand its reach by notifying its followers about...
HSN and QVC both pioneered the concept of live, televised shopping, enabling customers to witness product demonstrations and make purchases in real time. Traditionally popular with consumers between the ages of 35 and 64, the concept has gained popularity among a much younger cohort, especially...
Instagram will stop offering its users live shopping on March 16. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing...
October 26, 2023
Agora, a platform for real-time engagement application programming interfaces (APIs), has announced the wide availability of its technology to power livestream shopping experiences. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. […]
October 18, 2023
In an effort to empower content creators and maximize revenue potential, YouTube has unveiled features that simplify the marketing and sale of products within videos. Get the Full Story Complete the...
February 15, 2023
Instagram will stop offering its users live shopping on March 16. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...
