Toy Companies news and trends

#SaveToysRUs Campaign Only Raises $59K
Retail // April 16, 2018

While a crowdfund to save Toys R Us isn’t performing well, one billionaire toy executive isn’t giving up on his dream of rescuing the retailer. According to USA Today, Isaac Larian, CEO of privately held MGA Enterprises that makes the LOL Surprise dolls, pledged $200...

Deal Or No Deal? Mattel Snubs Hasbro Offer
Retail // November 16, 2017

If you thought Jim and Pam on “The Office” took forever to get together, you’ve clearly never followed the decades-long mating dance between the world’s two largest toy companies, Hasbro and Mattel — one, the owner of My Little Pony, Nerf, Mr. Potato Head and nearly...

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#SaveToysRUs Campaign Only Raises $59K

April 16, 2018
While a crowdfund to save Toys R Us isn’t performing well, one billionaire toy executive isn’t giving up on his dream of rescuing the retailer. According to USA Today, Isaac Larian, CEO of privately held MGA Enterprises that makes the LOL Surprise dolls, pledged $200 million with other investors to save part of the bankrupt […]