The fast food industry is stepping up its adoption of artificial intelligence (AI) and automation, with market stalwarts including McDonald’s, Yum! Brands and Wendy’s expanding their deployment of the technology to streamline operations, improve profitability and enhance the customer experience. Get the Full Story Complete the...
In early, limited pilots of artificial intelligence (AI)-powered marketing campaigns, quick-service restaurant (QSR) company Yum Brands reportedly is seeing double-digit increases in customer engagement compared to traditional digital marketing campaigns. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...
That robot voice taking your Taco Bell order isn’t just an experiment — it’s handled 2 million customer orders, showing how artificial intelligence (AI)-powered conversation has become serious business. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...
In its Q3 earnings call on Tuesday (Nov. 5), Yum! Brands pointed to the more than 2 million orders through voice AI at its Taco Bell restaurants as an example of how its brands use tech to reach consumers. Get the Full Story Complete the...
March 05, 2025
The fast food industry is stepping up its adoption of artificial intelligence (AI) and automation, with market stalwarts including McDonald’s, Yum! Brands and Wendy’s expanding their deployment of the technology to streamline operations, improve profitability and enhance the customer experience. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access […]
November 08, 2024
That robot voice taking your Taco Bell order isn’t just an experiment — it’s handled 2 million customer orders, showing how artificial intelligence (AI)-powered conversation has become serious business. Get...
November 24, 2023
Restaurants are increasingly adopting automation, artificial intelligence (AI) and robots across all areas of operation, but these efforts are not always a surefire hit. Get the Full Story Complete the...
July 18, 2023
As consumers across the board slowly increase their engagement with restaurants’ eCommerce options, bridge millennials — those between their mid-thirties and mid-forties — are leading the pack by a long...
November 15, 2024
In early, limited pilots of artificial intelligence (AI)-powered marketing campaigns, quick-service restaurant (QSR) company Yum Brands reportedly is seeing double-digit increases in customer engagement compared to traditional digital marketing campaigns. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. […]
July 31, 2024
Taco Bell will add AI voice technology to hundreds of its drive-thrus by year’s end. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...
May 05, 2024
Denis Montenaro, a regular McDonald’s diner, recently came to a decision. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...
April 01, 2024
Fast food company Yum Brands aims to deploy artificial intelligence (AI) across the operations of its restaurants. Get the Full Story Complete the form to unlock this article and enjoy...
