Consumer Insights

Consumer Insights
63% of Gen Z Hits Snags When Getting Government Disbursements
July 27, 2026

A collaboration between PYMNTS Intelligence and Visa Direct, “Moving Money at the Speed of Life: Same Payout, Different Experience With Government Disbursements,” examines how U.S. recipients experience government disbursements and why speed is becoming more important. Government disbursement experiences are not the same for every...

Consumer Insights
36% of Gen Z Consumers Now Pay With Digital Wallets
July 17, 2026

Digital wallets are gaining ground not only among consumers who prize speed, but among those using the apps to keep tighter control of strained household budgets. That shift emerges in “The New Checkout: Crimped Consumers Lean Into Online Retail and Digital Wallets,” a PYMNTS Intelligence...

Consumer Insights
44 Million Subprime Consumers Create a New Market for Payments Providers
July 15, 2026

For young subprime consumers, the clearest sign of financial pressure may show up not at the checkout counter, but at the doctor’s office. The PYMNTS Intelligence report “Who Is the Subprime Consumer? A Behavioral Profile” found that subprime consumers are not a temporary slice of the...

Consumer Insights
53% of Financially Strained Consumers Cut Nonessential Spending 
July 14, 2026

Consumers are still spending, but many are doing it with less room for error. That’s the central finding from “The Inflation Mirage: What Rising Spending Hides About Consumer Demand,” the latest edition of the PYMNTS Consumer Expectations Index, a PYMNTS Intelligence series based on a June survey of 2,028...

Consumer Insights
New Data Shows Why One Consumer Economy Has Become Three
July 10, 2026

Consumer spending has become less about confidence and more about financial capacity, and that shift is giving banks and payments providers a clearer map of growth opportunities. That is one of the clearest messages from “The Three-Speed Consumer Economy: How Financial Capacity Is Rewriting Spending...

Consumer Insights
Pay Later Credit Option May Have to Win Over the Algorithm First
July 08, 2026

Artificial intelligence (AI) is beginning to influence a part of commerce that has traditionally belonged to consumers: choosing how to pay. For years, Pay Later providers competed for attention at checkout through marketing, merchant placement and promotional financing. New PYMNTS Intelligence research with Splitit suggests...

Consumer Insights
Consumer Confidence in Job Prospects Hits 5-Year Low
July 06, 2026

American consumers are increasingly pessimistic about their job prospects, according to new Conference Board data. The June installment of the board’s Employment Trends Index (ETI), released Monday (July 6) showed that the share of consumers who reported that “jobs are hard to get” climbed to...

Consumer Insights
49% of Young Adults Living With Parents as Costs Climb
July 05, 2026

Younger Americans are increasingly residing with their parents to offset the high cost of living. That’s according to a report Saturday (July 4) from The Wall Street Journal (WSJ) which says that the notion of a twenty-something still living at home has gone from a...

Consumer Insights
Household Bills Turn Optimism Into Deferred Purchases
June 30, 2026

Consumers still have a strong appetite to spend, but many have lost the room in their budgets to act on it. New PYMNTS Intelligence research suggests that while financial pressures continue to shape household decisions, the desire to make purchases remains intact. That distinction offers...