Today in Food Commerce: Whole Foods Announces Accelerator; DoorDash to Acquire Bbot

Today in food commerce, Whole Foods Market launches an accelerator to mentor emerging producers, and DoorDash acquires contactless ordering technology firm Bbot. Plus, Domino’s looks to the pickup channel to weather labor challenges.

Sonic on Using Digital Ordering and Payments to Engage Customers Across All Channels

QSR customers are back to ordering and dining in-person, but they’re expecting more than old-fashioned ordering methods. In the Order To Eat Tracker, Sonic’s Kim Lewis explains how mobile apps and digital tracking are a key part of the in-person ordering experience and help QSRs personalize product offerings.

Whole Foods Launches Accelerator as Grocers Compete for Shoppers 

Whole Foods Market is looking to have a hand in the creation of the brands on its shelves. The Amazon-owned grocery brand, which has over 500 locations across the United States, Canada and the United Kingdom, announced in a Monday (Feb. 28) press release the launch of an accelerator to mentor emerging producers.

Domino’s Uses Pricing to Drive Carryout Purchases Amid CEO Changeover

As the restaurant industry’s labor, pricing and supply chain challenges persist, brands are finding it increasingly difficult to run a profitable delivery business. As such, Domino’s Pizza, historically a very delivery-reliant company, is doing everything in its power to incentivize adoption of its pickup channels.

DoorDash Buying Contactless Ordering Firm Bbot

DoorDash is set to acquire Bbot, a contactless ordering and payment technology provider, for an undisclosed amount, the food delivery giant said in a press release Tuesday (March 1). Tom Pickett, DoorDash’s chief revenue officer, said the deal will bring the two companies’ combined services to a wider selection of merchants in the hospitality space, such as bars, hotels and ghost kitchens.