Delivering On Restaurant Rewards

NEW DATA: Two-Thirds Of Consumers Find Restaurant Rewards Impersonal When done right, loyalty programs are a proven driver of increased restaurant spending. When done wrong, two-thirds of consumers say they are left feeling flat and frustrated due to the impersonal nature and lack of mobile features. The new Delivering On Restaurant Rewards report, a PYMNTS and Paytronix collaboration, has the details.
Inside the July/August Study
  • 4: Number of channels the average restaurant customer uses to place orders in a month
  • 30 percent: Share of restaurant customers ordering via aggregator who do so at least twice per week
  • 66 percent: Portion of restaurant customers who want to earn customized discounts for their food orders

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