Bark news and trends

BarkBox Says Financial Pressures Hurt D2C Subscription Acquisition, Not Retention
Subscriptions // November 09, 2023

Bark is seeing consumers’ budget pressures take a toll on new subscribers, but those who are already enrolled continue to subscribe despite these challenges. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Bark Shifts Focus to Resonate With Consumers Beyond Subscriptions 
Subscription Commerce // June 06, 2023

Despite the economic changes, pet essentials remain highly valued by pet parents. However, Bark, the omnichannel dog brand known for its BarkBox and Super Chewer pet subscription boxes, has faced challenges in securing a top position on consumers’ priority lists. The company reported net losses...

D2C Pet Suppliers Sniff Out New Opportunities in Telehealth, Subscriptions
Retail // August 17, 2022

With high-earning millennials and baby boomers now representing an estimated 60% of the nation’s pet owners, it’s clear why the pet care industry continues to groom itself with new products and services, bucking inflationary trends. Get the Full Story Complete the form to unlock this...

Target Brings BirchBox To Brick And Mortar
Retail // August 10, 2017

Just as the rumor mill swirls with news of a possible Walmart acquisition of Birchbox, another retailer is dipping its toes into the partnership ring. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...

Quick Reads
Bark Migrates Subscription Base to Ordergroove and Shopify

August 25, 2025
Global omnichannel dog brand Bark has migrated its subscription base to enterprise subscription platform Ordergroove and eCommerce engine Shopify. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, […]