Eric Dean news and trends

What Card-Linked Offers Have Been Missing
Data // July 28, 2023

Eric Dean, head of platform partnerships at Banyan, told PYMNTS that flexibility must govern marketing programs as merchants and financial institutions (FIs) seek to streamline and improve customer engagement. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

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What Card-Linked Offers Have Been Missing

July 28, 2023
Eric Dean, head of platform partnerships at Banyan, told PYMNTS that flexibility must govern marketing programs as merchants and financial institutions (FIs) seek to streamline and improve customer engagement. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe […]