Gen Z and Zillennials Trends

Digital-First Banking
Digital Banks Win With Younger and Lower-Income Consumers

The Weekender
The Friction Economy: Why Gen Z Is Trading Smartphones for Dumb Devices

Consumer Insights
Millennials and Gen Z Drive Earnings Growth Across Finance and Retail

Consumer Finance
1 in 3 Young Adults Turn to Friends and Family as Costs Rise

Credit Unions
Nearly Half of Gen Z Still Want In-Person Financial Advice

Healthcare
Healthcare Costs Force One in Four Gen Z to Skip Care

Economy
Affordability Rewrites the Household Balance Sheet

Buy Now Pay Later
Nearly 1 in 5 Gen Z Turn to BNPL as Traditional Credit Plays a Smaller Role

Economy
Gen Z Faces Financial Stress as Hourly Wages Lose Ground

Credit Unions
62% of Gen Z Turn to AI for Financial Planning Guidance

Credit Unions
46% of Gen Z Prefer In-Person Financial Advice

Mobile Wallets
Gen Z Wallet Use Rises 23% as Older Shoppers Catch Up

Consumer Insights
Gen Z Out-Saves Older Generations by 28%

Consumer Insights
Gen Z Balances Savings Goals and Financial Stress

Consumer Insights
Gen Z’s Spending Power Gives Issuers a Holiday Boost

Consumer Finance
Gen Z Credit Scores Plunge as Cost of Living Rises