Cybersource - 2022 Global Digital Shopping Playbook: Brazil Edition - June 2022 - Discover the five digital shopping features that Brazilian merchants need to offer

2022 Global Digital Shopping Playbook: Brazil Edition

Two-Thirds of Brazilians Used Smartphones During Last Retail Purchase

According to a new PYMNTS survey of 2,200 consumers and 600 businesses in Brazil for the 2022 Global Digital Shopping Playbook, a collaboration with Cybersource, mass uptake of mobile tech has made offering eShopping a retail necessity in South America’s largest economy.

Inside the June Playbook

  • 53%: Share: of Brazilian shoppers who used smartphones to assist their most recent retail journeys
  • 17%: Portion of Brazilian eCommerce shoppers who picked up their most recent purchases in-store
  • 63%: Share of Brazilian merchants that provide in-store navigation apps

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    Global Digital Shopping Index