Davids Bridal news and trends

David’s Bridal to Take Over Production of Vera Wang Collection
Retail // September 15, 2025

David’s Bridal expanded its relationship with famed dress designer Vera Wang. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing...

Labubu Mania: From Bridal Boutiques to Blockchain
Retail // August 16, 2025

David’s Bridal once helped you snag a gown; now it wants to outfit your inner gremlin. The 70-year-old retailer will make you a dress for your Labubu plushie. It’s the latest twist in the runaway toy craze that’s turned Pop Mart’s snaggle-toothed sprite into a...

Kelly Cook on David’s Bridal’s Aisle to Algorithm to Amazon Strategy
Retail // July 21, 2025

Watch more: David’s Bridal Bets on Amazon Partnership to Deliver Speed, Data and Style Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS...

David’s Bridal Expands Offerings With New Brand and Amazon Storefront
Retail // July 09, 2025

David’s Bridal opened a new Amazon storefront featuring a new brand that offers gowns and dresses for both special and everyday occasions. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional...

Interviews & Exclusives
Kelly Cook on David’s Bridal’s Aisle to Algorithm to Amazon Strategy

July 21, 2025
Watch more: David’s Bridal Bets on Amazon Partnership to Deliver Speed, Data and Style Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing […]

Consumers Say Merchants Shifting Blame for Higher Prices to Tariffs

June 26, 2025
Getting married this summer? Know someone who is? A wedding dress will set you back on average $2,100, according to The Knot. While that’s roughly on par with prior years,...

8 CEOs Describe Financial Services Innovation in a Time of Turbulence

June 19, 2025
Welcome to the second half of 2025. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional...

David’s Bridal CEO Courts AI to Change How Brides Say Yes to the Dress

June 17, 2025
It would be easy to write a pun-filled puff piece about David’s Bridal. After all, it has achieved the leading market share for a $65 billion industry focused on connection,...

Quick Reads
David’s Bridal Taps Sezzle to Bring BNPL to the Wedding

November 25, 2025
David’s Bridal has added buy now, pay later at the altar of wedding spend, rolling out Sezzle in all of its stores as couples face rising costs and tighter planning timelines. The move drops a specialist BNPL provider directly into one of bridal retail’s largest ecosystems just as holiday promotions and 2025 wedding bookings collide. […]

David’s Bridal to Take Over Production of Vera Wang Collection

September 15, 2025
David’s Bridal expanded its relationship with famed dress designer Vera Wang. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...

David’s Bridal Expands Offerings With New Brand and Amazon Storefront

July 09, 2025
David’s Bridal opened a new Amazon storefront featuring a new brand that offers gowns and dresses for both special and everyday occasions. Get the Full Story Complete the form to...

David’s Bridal Announces CEO Transition, New ‘Asset-Light, AI-Powered Business Model’

March 05, 2025
David’s Bridal is set to make a CEO transition and several other leadership changes as it shifts to an “asset-light, AI-powered business model.” Get the Full Story Complete the form...