Drive Thru news and trends

Wendy’s Insists It Has No Plans to Test Surge Pricing
Retail // February 28, 2024

Wendy’s wants diners to know it’s not raising prices, despite what they may have heard. When reports emerged recently that the fast-food chain was going to test dynamic pricing — or surge pricing, the practice of hiking prices when demand is at its highest level — a social...

Drive-Thrus Get Tech Upgrades as QSRs Aim to Be 100% Digital
ResTech // January 16, 2024

The drive-thru may be slower to digitize than other restaurant ordering channels, but more eateries are finding ways to integrate connected technology into the experience, as a new all-digital Taco Bell indicates. Major quick-service restaurant (QSR) company Diversified Restaurant Group, which spans more than 350...

White Castle: QSR Voice AI Will See ‘Rapid Advance’ in 2024
ResTech // December 18, 2023

In 2024, voice automation will continue to rapidly gain traction in the restaurant industry, boosting drive-thru efficiency and better meeting consumer demand for the channel, according to White Castle’s Jamie Richardson. Richardson, vice president of marketing and public relations at the quick-service restaurant (QSR) chain,...

Burger King Owner Sees Drive-Thru as a Hold Back to Digital Transformation
Retail // November 03, 2023

As Restaurant Brands International (RBI) looks to reach 100% digital sales, the drive-thru channel remains a sticking point.  The quick-service restaurant (QSR) giant, which owns Burger King, Tim Hortons, Popeyes and Firehouse Subs, shared on a call with analysts Friday (Nov. 3) discussing the company’s third-quarter...

Interviews & Exclusives
Target’s Starbucks Deal Brews Up Grande Connected Economy Ambitions

August 09, 2023
The Connected Economy is one where, in an unbroken string of activities, consumers wield their devices  to browse, order, pay and pick up what they want and need across physical and digital channels. To that end, Target has announced the availability of the morning brew — specifically, from Starbucks — via curbside pickup. Target announced […]

Presto CEO Says ChatGPT Pact Shows Where Restaurant Drive-Thru Is Headed

April 11, 2023
The planets are aligning around voice artificial intelligence (AI) as everyday business use cases begin to build, perhaps nowhere more so than at the restaurant drive-thru. The synergies are clear,...

The Three Things That Make a Good Fast Food Drive-Thru Great

October 11, 2022
As restaurants’ labor challenges continue, putting pressure on both table service and delivery businesses, many eateries are turning to drive-thrus to drive sales and boost margins. In fact, even those...

Burger Intelligence: Shake Shack AI Takes Ordering, Customer Experience To The Next Level

December 21, 2020
The pandemic has upended how we order meals at restaurants, how we pay and, ultimately, how we eat. These transformational shifts are, in turn, affecting how quick-service restaurants (QSRs) engage...

Quick Reads
Starbucks Renovations Include Quieter Stores, More Drive-Thrus

April 10, 2024
Starbucks is rolling out new store design features as it adds locations and renovates existing ones. During the current fiscal year that ends in October, the company plans to add 650 stores and renovate 1,000 others, Bloomberg reported Wednesday (April 10). Starbucks has more than 16,300 stores today and aims to have 20,000 in the longer term.  […]

Wendy’s Insists It Has No Plans to Test Surge Pricing

February 28, 2024
Wendy’s wants diners to know it’s not raising prices, despite what they may have heard. When reports emerged recently that the fast-food chain was going to test dynamic pricing — or surge pricing,...

Fast Food Brands See Drastic Drop in Dine-In Orders

August 07, 2023
The typical McDonald’s dining area is a lonely place these days. The fast food giant hasn’t seen sales drop, but as The Wall Street Journal reported Monday (Aug. 7), most of those meals aren’t...

Presto Automation Appoints COO Xavier Casanova as CEO

August 01, 2023
Presto Automation has appointed its chief operating officer, Xavier Casanova, as CEO. Casanova succeeds interim CEO Krishna Gupta, who will return to his role as chairman of the board of...