Global Digital Shopping Index: SMB Edition
Digital Features Drive Global SMBs' Digital Shift
Small merchants can compete with larger chains by giving consumers digital features that can enhance the in-store experience. In the Global Digital Shopping Index: SMB Edition, PYMNTS surveys more than 8,000 consumers and 2,000 merchants across Australia, Brazil, the United Kingdom and the United States to examine consumers’ shifting digital habits and how SMBs are responding.
