At the end of last month, Victoria’s Secret proudly highlighted the concept of “less is more,” emphasizing its smaller format stores and streamlined inventory. American Eagle Outfitters (AEO) is now making a similar assertion, albeit for a straightforward reason: the growing resonance of its intimates line,...
Personalization has become the norm, and retailers without this feature are considered obsolete and disconnected. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...
According to the old aphorism, a rising tide lifts all boats. Depending on context, that old chestnut of wisdom can be quite controversial, as is the kind of big-picture thinking it encourages. But, in the narrow context of Q2 and the retail world, it is pretty hard...
A little lingerie can go a long way — particularly for a brand that was recently working hard to reinvent itself for a consumer set that had moved past the mall. Get the Full Story Complete the form to unlock this article and enjoy unlimited...
September 26, 2024
American Eagle Outfitters has reportedly filed a trademark infringement suit against Amazon. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from […]
