As Walmart and Amazon look to boost their margins through digital media sales, the two retail giants are sweetening the deal for potential advertisers. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...
As retail behemoths Amazon and Walmart compete for consumers’ spending, both are turning to video streaming ads to open up new sales opportunities and drive conversion. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...
Amazon has teamed with British publishing giant Reach to obtain targeted customer ad data. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing...
In a world where Amazon and Walmart are always finding ways to go neck in neck, both retail giants are focusing on enhancing their established strengths this week. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...
May 10, 2024
As retail behemoths Amazon and Walmart compete for consumers’ spending, both are turning to video streaming ads to open up new sales opportunities and drive conversion. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily […]
January 19, 2024
In a world where Amazon and Walmart are always finding ways to go neck in neck, both retail giants are focusing on enhancing their established strengths this week. Get the...
October 15, 2024
Amazon Ads has debuted two artificial intelligence (AI) tools designed to help advertisers expand their reach. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to […]
February 05, 2024
Amazon has teamed with British publishing giant Reach to obtain targeted customer ad data. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...
October 25, 2023
Amazon Ads introduced a new generative artificial intelligence (AI) solution for image generation, aimed at helping advertisers enhance their ad campaigns and create more engaging content. Get the Full Story...