Vas news and trends

Exclusive: Visa Aims Value-Added Services at Helping Banks Capture Gen Z Loyalty
VISA // July 08, 2024

There’s the payment and then there’s everything that happens around it. That’s why financial services companies, from insurance to FinTechs to enterprise-grade banks, add services to protect, analyze and optimize each transaction. For example, Visa’s value-added service (VAS) offerings now contribute roughly a quarter of...

Optimizing Merchant Services: The Need For Speed
Payments Innovation // January 10, 2020

Creative destruction eradicates some business models and reformulates others. For example, merchant services providers (MSPs) have long supplied credit card processing for retailers as their central offering. They didn’t need to go much beyond that to be helpful or profitable, and many didn’t. But with...

Catching Consumers In Context And How POPcodes Makes It Possible
Mobile Commerce // March 30, 2017

That the retail world has changed very quickly and fundamentally in the last several years is no longer up for debate. The digital age has spawned customers that are incredibly knowledgeable about — and always connect to — commerce. The number of potential touchpoints a retailer has with consumers...

Quick Reads
Visa Names Antony Cahill To Lead European Business

May 27, 2025
Visa has named banking veteran Antony Cahill to head its European operations. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from […]