High inflation has made consumers cut back on everything but the necessities, and an unexpected characteristic has hit the chopping block: loyalty. PYMNTS’ data finds that about half of shoppers have made changes to where they shop for pricing relief, and approximately two-thirds of consumers...
American consumers remain pessimistic about the economy despite recent positive indicators. Consumers still expect elevated inflation rates for the foreseeable future, even as inflation has begun to trend downward. In this challenging environment, merchants must decide how best to attract customers. One would be forgiven...
In today’s tangle of commerce channels and payment methods, merchants can rely on loyal customers to take trusted paths, whereas deal-chasers tend to go wherever the bargains are. While these are very different mindsets, merchants must cater to both, a reality that makes the checkout...
July 05, 2023
As eCommerce merchants look to win the loyalty of customers who are on the fence, there are a range of factors that can be make or break at the point of checkout for these persuadable consumers. For PYMNTS’ study “At The Checkout: Deal-Chasers Versus Loyal Customers,” created in collaboration with checkout.com, we surveyed more than 2,000 […]
March 06, 2023
American consumers remain pessimistic about the economy despite recent positive indicators. Consumers still expect elevated inflation rates for the foreseeable future, even as inflation has begun to trend downward. In...
November 09, 2022
In today’s tangle of commerce channels and payment methods, merchants can rely on loyal customers to take trusted paths, whereas deal-chasers tend to go wherever the bargains are. While these...
