Deal Chasers news and trends

Data Security Can Help Merchants Swing Consumer Loyalty Their Way
eCommerce // July 05, 2023

As eCommerce merchants look to win the loyalty of customers who are on the fence, there are a range of factors that can be make or break at the point of checkout for these persuadable consumers. For PYMNTS’ study “At The Checkout: Deal-Chasers Versus Loyal...

Nordstrom Defies Retail Slump With Surprising Quarterly Profit and Strong Revenue Growth 
Retail // June 01, 2023

In the previous quarter, PYMNTS dubbed Nordstrom’s strategy of excessive discounting as the “big blue mistake.” However, on Wednesday (May 31), the retailer has proven itself resilient by posting a surprise quarterly profit and surpassing revenue estimates. The company’s turnout was attributed to improved inventory...

Brands Tap New Data Sources to Target Second-Time Buyers
Loyalty & Rewards // May 31, 2023

Regardless of income level, we’re all wary of what things cost and where the best deal can be had, online or in-store.   It’s not too far-fetched to say we’ve become a nation of bargain-hunters.  At a high level, merchants face a conundrum.  There’s a world...

thredUP Moves the Needle With Premium, Not Bargain, Buyers
eCommerce // May 10, 2023

One would assume that bargain shoppers would be driving the resale market, but that’s what you get when you assume. According to thredUP’s Q1 2023 earnings report, the marketplace is resonating with premium buyers, not bargain shoppers.   According to James Reinhart, the CEO and co-founder...

Interviews & Exclusives
Data Security Can Help Merchants Swing Consumer Loyalty Their Way

July 05, 2023
As eCommerce merchants look to win the loyalty of customers who are on the fence, there are a range of factors that can be make or break at the point of checkout for these persuadable consumers. For PYMNTS’ study “At The Checkout: Deal-Chasers Versus Loyal Customers,” created in collaboration with checkout.com, we surveyed more than 2,000 […]

Brands Tap New Data Sources to Target Second-Time Buyers

May 31, 2023
Regardless of income level, we’re all wary of what things cost and where the best deal can be had, online or in-store.   It’s not too far-fetched to say we’ve become...

76% of Loyal Customers Say Checkout Experience Keeps Them Coming Back

November 09, 2022
In today’s tangle of commerce channels and payment methods, merchants can rely on loyal customers to take trusted paths, whereas deal-chasers tend to go wherever the bargains are. While these...