Restaurant Readiness Index – December 2020

Study: The 12 Features That Have Helped Restaurants Make 2020’s Digital Shift — And Drive Sales

Restaurant Readiness Index – December 2020

Roughly 40% of restaurants have seen their revenues drop since the pandemic began, but top performers are bucking this trend. The Restaurant Readiness Index examines the behaviors of 2,123 U.S. consumers and the features offered by 490 restaurant operators to identify the 12 that are critical to making the digital shift and improving sales.

Inside the December Index

  • 43%: Portion of restaurants with revenues that have decreased since the pandemic began
  • 39%: Share of restaurant customers for whom rewards programs would encourage spending
  • 62%: Portion of restaurants that currently offer rewards programs

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