Merchant Loyalty news and trends

Brand Loyalty Falters as High Inflation Continues, Study Finds

April 05, 2023
PYMNTS Consumer Inflation Sentiment April 2023 shows that most U.S. consumers expect a recession is coming: Inflation pushes them to buy less-expensive brands as deal chasing is now more critical than brand loyalty.

Related Trends

Deal Chasing Becomes Mainstream — and Merchants Shouldn’t Be Happy
Consumer Finance // March 06, 2023

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checkout.com - Checkout Conversion Index: At The Checkout: Deal-Chasers Versus Loyal Customers - September 2022 - Learn more about the three shopper personas and what drives them to complete a purchase
Study Finds More Than Two-Thirds of Consumers Chase Deals, Not Merchants
Checkout Conversion // September 29, 2022

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How Payments Will Save Retail
Payment Methods // March 01, 2016

I, Shopper, take thee, Online Retailer, to be my faithful partner in commerce. To have and to hold from this day forward — for better, for worse; for richer, for poorer; in sickness and in health — to love and to cherish, till death us do...

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Deal Chasing Becomes Mainstream — and Merchants Shouldn’t Be Happy

March 06, 2023
Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if […]