Navigating the rapid trend cycle can be challenging, but add a dose of inflation and it gets even harder — making it so much harder for brands and retailers to predict the next big consumer craze. Get the Full Story Complete the form to unlock...
While skinny jeans have been on the outs for a few years, staying trends include the “clean girl” aesthetic and Crocs, according to Gen Z and millennials at least. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...
Berlin-based fashion retailer Lesara prides itself on thinking differently about apparel and being on trend. It doesn’t send its designers to Fashion Week and it draws its conclusions about what consumers want from the data that they see. Get the Full Story Complete the form...
Fitness company SoulCycle is known for its indoor spin classes, and now it could be known for its fashion too. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....
December 14, 2023
Navigating the rapid trend cycle can be challenging, but add a dose of inflation and it gets even harder — making it so much harder for brands and retailers to predict the next big consumer craze. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS […]
April 27, 2017
Just as marketers started to get the hang of this newfangled “millennial” crowd, the next generation comes along to shake things up with different values, preferences and spending patterns. Get...
December 05, 2017
Fitness company SoulCycle is known for its indoor spin classes, and now it could be known for its fashion too. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this […]
October 23, 2017
Sports apparel retailer Under Armour has launched its own subscription retail service, Fortune reports. ArmourBox, launched Thursday (Oct. 19), offers consumers a selection of the company’s sportswear on a monthly...
