El Pollo Loco news and trends

Restaurants Refine Rewards Models to Deliver Loyalty 
Loyalty & Rewards // April 06, 2023

This week in restaurants, major brands step up loyalty rewards, and drone delivery takes off. Fast-casual chain Noodles & Company, for one, which has more than 450 locations, announced Monday (April 3) that it is updating its Noodles Rewards program to make perks available daily to...

Restaurant Roundup: QSRs Make Changes to Value Menus Amid Inflation
Restaurant innovation // August 19, 2022

As inflationary challenges continue, restaurant brands are rethinking their value offerings, with some presenting new deals to woo price-conscious customers and others going the other direction, upping prices as ingredient costs rise. For instance, quick-service restaurant (QSR) brand Domino’s, the world’s largest pizza company, announced...

How El Pollo Loco Uses AI To Help Personalize Rewards Program Offerings
Restaurant innovation // March 22, 2021

With 84 percent of consumers spending their money on merchants that personalize their offerings, it’s no wonder why quick-service restaurants (QSRs) are eager to give their loyalty programs a personal touch. In the Order To Eat Tracker, Andrew Rebhun, vice president and digital officer at...

El Pollo Loco Fires Up AI To Personalize Loyalty Rewards
Restaurant innovation // March 19, 2021

Competition is fierce in the quick-service restaurant (QSR) space, and restaurants are pulling out all stops to appeal to customers with unique digital offerings and loyalty programs. One of the most crucial aspects for QSRs as they navigate these challenges is considering different demographics’ payment...

Interviews & Exclusives
El Pollo Loco Fires Up AI To Personalize Loyalty Rewards

March 19, 2021
Competition is fierce in the quick-service restaurant (QSR) space, and restaurants are pulling out all stops to appeal to customers with unique digital offerings and loyalty programs. One of the most crucial aspects for QSRs as they navigate these challenges is considering different demographics’ payment and ordering preferences. The pandemic has had a dramatic impact […]

Quick Reads
Facebook Launches ‘Order Food’ Option

October 16, 2017
Facebook has officially announced a new feature allowing its U.S. users to order food from local restaurants through the Facebook app. According to TechCrunch, the social media giant has decided not to compete directly with other food ordering services. Instead, Facebook is partnering with several industry players, including EatStreet, Delivery.com, DoorDash, ChowNow, Olo, Zuppler and […]