Mobile-First Playbook: Two in Three UAE Shoppers Use Their Phone for Retail Purchases

Global Digital Shopping Index: UAE edition

PYMNTS Intelligence’s latest research, in partnership with Visa Acceptance Solutions, offers a playbook for merchants in the UAE in the mobile-first era. UAE consumers lead in mobile shopping, with younger consumers and parents shopping at the highest clip, but percentages are high across the board. The report draws from a survey of 1,679 consumers and 329 merchants in the UAE. Read the “Global Digital Shopping Index: UAE Edition,” now.

Inside the May Playbook
  • 67% of UAE consumers used phones as part of their latest retail purchase.
  • 53% of UAE consumers want to use cross-channel shopping.
  • 32% of UAE shoppers used biometric authentication for their latest online transaction.

    Subscribe to our daily newsletter, PYMNTS Today.

    By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our Privacy Policy and Terms and Conditions.